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Michael Hemphill

Episode 2 of BUZZ 1024 576 Michael Hemphill

Episode 2 of BUZZ

Now playing on Blue Ridge PBS and our YouTube channel: Episode 2 of BUZZ featuring Healing Strides of Virginia receiving a pro bono marketing makeover from 5 Points Creative

Healing Strides of Virginia often refers to itself as one of the region’s “best-kept secrets” for its work providing therapeutic horse-riding services for people suffering from neurological disorders including children with autism and veterans with post-traumatic stress disorder. But thanks to a $25,000 “marketing makeover” by 5 Points Creative, the nonprofit based in Boones Mill is a secret no longer. 

Episode 1 of BUZZ 1024 576 Michael Hemphill

Episode 1 of BUZZ

Now playing on Blue Ridge PBS and our YouTube channel: Episode 1 of BUZZ featuring Southwest Virginia Ballet receiving a pro bono marketing makeover from digital specialist Carrie Cousins, with appearances by Wordsprint, Press Press March, Anderson Music Therapy, and Roanoke Symphony Orchestra music director David Stewart Wiley.

From free classes for Roanoke City schoolchildren to free performances for families with special needs, Southwest Virginia Ballet has transformed lives throughout the state through dance, artistry, and passion … despite a website that features none of those things. As a 30th birthday gift to Southwest Virginia Ballet, digital marketing specialist Carrie Cousins provides the nonprofit with an online transformation of its own. This episode is the first of four featuring nonprofits in Roanoke, Virginia, struggling to survive the COVID-19 pandemic and hoping to thrive once it’s over.

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Why We Need More BUZZ

All that has transpired in 2020 — from the viruses of COVID-19 and racial injustice to the complete breakdown of civil and civic discourse — has only affirmed this project we’ve been nursing along the last year and a half: BUZZ TV show highlighting nonprofit organizations and the marketing pros who help them do more and do better. 

We’re excited to announce that the first four episodes start airing August 5 on Blue Ridge PBS and on our social media accounts. (Facebook, Instagram and YouTube.)

BUZZ has gone through several iterations these last 18 months: different production teams, different hosts (now yours truly). But the underlying premise remains true: our nation’s nonprofit organizations — homeless shelters and free clinics; zoos and museums; community theaters and choirs; churches and on and on — are increasingly all that is keeping our communities connected while our governmental institutions drive us apart.

We look forward to presenting our first four episodes on Blue Ridge PBS, which you can watch from home or at our watch party at The Grandin Theatre. Visit https://aafroanoke.org/events/ for more info.

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Buzz Premier Parties at Grandin Theater

You can watch the first four episodes of BUZZ in August on Blue Ridge PBS from the comfort of your home … or at Buzz4Good/AAF Roanoke’s watch parties at The Grandin Theater! Each show will begin at 7 p.m., followed by a live Q&A at 7:30 p.m.

Attendees must wear masks, and seating will be spaced out. Concessions will be available. Capacity is limited to 90 for social distancing seating. Tickets are just $5. Before heading to your theatrical experience, make sure to read the Grandin Theater’s SAFETY GUIDELINES.

Upcoming Premieres


BUZZ is a new television show featuring nonprofits and the marketing pros who help them do more and better. These episodes are sponsored by James Pearman of Partners in Financial Planning.

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That’s a wrap on our first 2 episodes

We’re excited to announce that we’ve concluded shooting the first 2 episodes of BUZZ 🐝 featuring Southwest Virginia Ballet’s marketing makeover by Carrie Cousins and an update to our pilot featuring Healing Strides of VA and 5 Points Creative. The shows air August 5 (SVB) and August 12 (Healing Strides) at 7 pm on Blue Ridge PBS, with two more episodes still in development that will air August 19 and August 26. All four show are being underwritten by James Pearman of Partners in Financial Planning. Stay tuned to our plans to host watch parties at the Grandin Theater!