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giving tuesday

Why I regret #GivingTuesday 900 506 Michael Hemphill

Why I regret #GivingTuesday

Now that Giving Tuesday is over, let me share why I regret Giving Tuesday.

Yesterday I received at least 43 emails from 27 different nonprofit organizations asking for my support on #GivingTuesday. This doesn’t count all the texts, social media posts and so forth. 

Mind you, I don’t fault the nonprofits. They’re taking advantage of this one day — fabricated with good intentions, I’m sure, in 2012 — to inspire us to think beyond ourselves during the holiday hustle and donate to these organizations that bind us together when so many other institutions have failed.

But the unintended consequence of Giving Tuesday is a further relegation of nonprofits to subservient status. By hyping this one day for charitable giving, we suggest that the countless causes with which nonprofits grapple aren’t important the other 364 days.

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Tips for Nonprofit Giving Days now on Buzz4Good podcast 900 634 Michael Hemphill

Tips for Nonprofit Giving Days now on Buzz4Good podcast

Just dropped on Buzz4Good podcast: Tips for Nonprofit Giving Days.

Listen Now

We often relegate nonprofits and our charitable giving to the Christmas season when, perhaps, we ourselves feel more charitable. But the work of nonprofits isn’t confined to just the month of December. It’s year-round. 

On today’s show, BUZZ creator Michael Hemphill features two upcoming days when you can learn about — and hopefully support — hundreds of nonprofit organizations that are working daily to enhance the quality of life in our community.

To talk up GIVE Roanoke on April 19 and Give Local NRV on June 28-29, we chat with the event organizers: Alison Jorgenson of Council of Community Services, and Jess Wirgau of the Community Foundation of the New River Valley

#GivingTuesday tips & Tools from Buzz4Good! 1024 575 Michael Hemphill

#GivingTuesday tips & Tools from Buzz4Good!

On today’s Buzz4Good! Nonprofits+Marketing, AAF Roanoke president Carrie Cousins and BUZZ creator Michael Hemphill share strategies to help nonprofits make the most of #GivingTuesday. And Carrie offers a fantastic #GivingTuesday resource in her latest “No Budget Marketing Minute.”

Are you a nonprofit with an event that we could help promote? Or a marketing problem we could help fix? Contact us and we’ll share on an upcoming episode.

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Buzz4Good! is hosted by BUZZ creator Michael Hemphill and American Advertising Federation of Roanoke president Carrie Cousins, who has appeared on two episodes of the TV show BUZZ helping nonprofits with their digital marketing needs.