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nonprofit marketing

BUZZ Watch Party featuring Virginia Children’s Theatre & Tudor House 1024 576 Michael Hemphill

BUZZ Watch Party featuring Virginia Children’s Theatre & Tudor House

Join us for a free special evening Wednesday, April 13, 6:00-8:00 pm at Grandin Theatre, that features the inspiring collaboration between two vital Roanoke Valley nonprofits: Virginia Children’s Theatre and Tudor House. (Register below.)

In summer 2020, Roanoke business and swimming icon Louis Tudor died by suicide. Out of the tragedy, Tudor House was born, a nonprofit that provides resources for individuals suffering from depression and mental illness. 

In 2022, Tudor House and Virginia Children’s Theatre partnered to present “Apologies: A play about teenage suicide” to families throughout the Roanoke Valley. 

Providing the pro bono marketing “buzz” for this show: Nero Digital Design.

  • 6:00 pm – Doors open (beer, wine, soft drinks and concessions available for purchase)
  • 6:30 pm – Performances by Virginia Children’s Theatre
  • 7:00 pm – Blue Ridge PBS premier of our new episode
  • 7:30 pm – Q&A with Tudor House

We thank Tudor’s Biscuit World, Mrs. Ruth Johnson, Mr. and Mrs. Fulton C. Johnson, City of Roanoke (through American Rescue Plan funding) and Freedom First Credit Union for sponsoring this episode!

Watch Party on July 27

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BUZZ Episode 18 Features Roanoke Arts Pop! 1024 588 Michael Hemphill

BUZZ Episode 18 Features Roanoke Arts Pop!

As originally broadcast on March 23, 2022, on Blue Ridge PBS …

Helped by the “buzz” created by LeadPoint Digital’s digital marketing campaign, the Taubman Museum of Art hosted performances, exhibits and activities from 20+ different arts and cultural organizations at the 2nd annual Roanoke Arts Pop! on March 4-6, 2022.

In partnership with the Roanoke Cultural Endowment and City of Roanoke, BUZZ showcases the weekend event in this second part of a 6-episode series in 2022 revolving around a collective arts and cultural marketing initiative for the Roanoke Valley.

We thank Freedom First Credit Union for providing additional sponsorship support of this episode!

BUZZ Premier Party featuring Roanoke Arts Pop! 900 506 Michael Hemphill

BUZZ Premier Party featuring Roanoke Arts Pop!

Join us for a free special evening that highlights the Roanoke Valley’s arts and cultural organizations that collaborated March 4-6 for the amazing ROANOKE ARTS POP!

BUZZ first featured this arts extravaganza on Feb. 23 on Blue Ridge PBS. In this episode we previewed the weekend-long event coordinated by the Taubman Museum, the nonprofits eager to resume in-person performances and exhibits, and the marketing professionals at LeadPoint Digital who worked to give arts in Roanoke more “buzz.” 

On March 23, we invite you to a community Watch Party when Blue Ridge PBS broadcasts our newest episode showcasing the 32 organizations that participated in Roanoke Arts Pop! 

Watch Party on July 27

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  • 6:00 pm – Doors open (beer, wine, soft drinks and concessions available for purchase)
  • 6:30 pm – Encore showing of our Feb. 23 episode
  • 7:00 pm – Blue Ridge PBS premier of our new episode

These two shows are part of a 6-episode series that BUZZ is producing in 2022 – in partnership with the Roanoke Cultural Endowment and City of Roanoke – revolving around a collective arts and cultural marketing initiative for the Roanoke Valley. 

We thank Freedom First Credit Union for helping sponsor these episodes!

BUZZ Episode 17 previews Roanoke Arts Pop 1024 576 Michael Hemphill

BUZZ Episode 17 previews Roanoke Arts Pop

In March 2020, Roanoke Arts Pop! was the last big arts event in Southwest Virginia before Covid shut down the world.

A collaboration between 20+ arts and cultural organizations in the Roanoke Valley, Roanoke Arts Pop! resumes March 4-6, 2022, in downtown Roanoke.

In the first of a 6-part series – a partnership with the Roanoke Cultural Endowment and the City of Roanoke, Virginia – BUZZ previews the weekend-long event coordinated by the Taubman Museum as well as the participating nonprofits eager to resume in-person performances and exhibits, and the marketing professionals at LeadPoint Digital working to give arts in Roanoke more “buzz.”

Starring Center in the Square, Southwest Virginia Ballet, Mill Mountain Zoo, Roanoke Valley Children’s Choir, Salem Museum, Jefferson Center, Mill Mountain Theatre, Opera Roanoke, Virginia Children’s Theatre, Artemis Journal, CommUnity Arts Reach, Local Colors and Fashionista Roanoke.

We thank Freedom First Credit Union for providing sponsorship support of this episode!

BUZZ to Produce 6 Arts & Cultural Episodes in 2022 900 506 Michael Hemphill

BUZZ to Produce 6 Arts & Cultural Episodes in 2022

We are BUZZing about our new partnership with the City of Roanoke and Roanoke Cultural Endowment to produce six episodes in 2022 that feature our region’s arts and culture … and the organizations that make it possible. 

Read the news release issued Feb. 17 by the Roanoke Cultural Endowment.

As BUZZ creator Michael Hemphill shares in the news release: “Our very first BUZZ episode was produced at the start of the pandemic and featured Southwest Virginia Ballet. Given the challenges that permeated our country during this time, the beauty and joy of the ballet’s music and dancers offered comfort. That’s the power of art. We’re honored to share that story and bring more ‘buzz’ to the artists and organizations who provide that to Roanoke.”

The first episode of this 6-part series, airing Feb. 23 on Blue Ridge PBS, showcases how Roanoke’s arts and cultural nonprofits have survived the pandemic, and are now collaborating with the Taubman Museum of Art to present the weekend-long Roanoke Arts Pop! on March 4-6.

LeadPoint Digital, led by BUZZ veteran and AAF Roanoke president Carrie Cousins, works in this episode to give arts in Roanoke more “buzz.”