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nonprofit marketing

BUZZ premiers on Alabama Public Television 900 502 Michael Hemphill

BUZZ premiers on Alabama Public Television

“You mean my Dad won’t be here on my marry day?”

These were 4-year-old Caroline Bennett’s first words when she learned her father, a Birmingham Police officer, had been shot and killed.

Though Robert Bennett died in 2004, his legacy lives on thanks to the nonprofit we’re featuring in our first “BUZZ in Birmingham” episode that aired December 15, 2023, on Alabama Public Television (and simultaneously on our YouTube channel).

Children of Slain Police Officers, aka COSPO, provides college scholarships to children whose parents were killed in the line of duty while serving in the Birmingham Police Department. In 2023, COSPO funded $100,000 in college expenses for students whose fathers died.

New to BUZZ is marketing pro Swell Fundraising, which helps COSPO reimagine its name and brand to better serve officers’ families for years to come.


Coming up on BUZZ on Alabama Public Television:

Dec. 22 at 8:00 pm
Studio by the Tracks

At this nonprofit in Irondale, the autistic meets the artistic. This studio and gallery provides a social network and career path that enriches the lives of artists who have autism and betters the community. Swell Fundraising donates its time and talent to help Studio by the Tracks achieve more … buzz.

Dec. 29, 7:30 pm & Dec. 31, 1:00 pm
Hispanic Interest Coalition of Alabama
America was founded on hope and opportunity. And for folks from Hispanic countries, that dream is as alive today as ever. But navigating a foreign land and language is hard and not for the faint of heart. Thankfully the Hispanic Interest Coalition of Alabama, or ¡HICA! is full of heart. A community development and advocacy organization, HICA champions economic equality, civic engagement, and social justice for Latino families.

Jan 5 at 8:30 pm 
Bundles of Hope Diaper Bank

Food, shelter … diapers? Too many low-income mom and grandmothers in Alabama have to make the hard choice between diapers and utilities, clothing, even medicine. Bundles of Hope Diaper Bank each month distributes more than 150,000 free diapers and other essential products to 3,300 low-income families in Central Alabama. Martin Advertising / Martin Retail Group steps up to provide Bundles with a lot of marketing help — and hope.

Many thanks to the Mike & Gillian Goodrich Foundation for helping underwrite our production.

BUZZ Creator Named to Virginia Business “100 People to Meet in 2024” 810 540 Michael Hemphill

BUZZ Creator Named to Virginia Business “100 People to Meet in 2024”

BUZZ creator Michael Hemphill has been named to the Virginia Business list of “100 People to Meet in 2024.”

Appearing in the December 2023 issue, Hemphill was part of the “Impact Makers” category:

A native of Birmingham, Alabama, Michael Hemphill moved to Virginia in 1997 when his wife was doing her residency in family medicine. Since then, Roanoke’s been his home and he’s helped tell the region’s stories throughout his career, including as a former reporter for The Roanoke Times, as a marketer, and now as host of the Blue Ridge PBS TV show “Buzz.” The show’s focus is on nonprofit groups in the Roanoke and New River Valley regions and the good they’re accomplishing. Hemphill also started Buzz4Good, a pro bono marketing company that helps attract volunteers and donors to nonprofit organizations. Outside of work, Hemphill enjoys traveling, and in 2015 he followed the FIFA Women’s World Cup in Canada, catching soccer matches across 8,000 miles and five time zones.

Read all about it here.

BUZZ TV show featuring nonprofits comes to Birmingham 1024 576 Michael Hemphill

BUZZ TV show featuring nonprofits comes to Birmingham

FOR IMMEDIATE RELEASE

November 14, 2023 (Birmingham, Ala.) – Birmingham native Michael Hemphill is bringing his show BUZZ – featuring nonprofit organizations receiving pro bono marketing makeovers – to Alabama Public Television in December.

Hemphill will host a free sneak peek “Brunch with BUZZ” watch party on Saturday, Dec. 2, at 10 a.m. at Sidewalk Cinema for the four episodes starring the nonprofits:

REGISTER HERE FOR WATCH PARTY

  • Children of Slain Police Officers, which provides college scholarships to children whose parents were killed in the line of duty while serving in the Birmingham Police Department.
  • Bundles of Hope Diaper Bank, which each month distributes more than 150,000 free diapers and other essential products to 3,300 low-income families in Central Alabama.
  • Studio by the Tracks, a studio and gallery for artists with autism, providing a social network and career path that enriches artists’ lives and betters the community.
  • Hispanic Interest Coalition of Alabama, a community development and advocacy organization that champions economic equality, civic engagement, and social justice for Latino families.

Martin Advertising and Swell Fundraising provide the pro bono marketing “buzz” in the shows.

Launched in 2020, BUZZ airs on public television in Virginia – and on YouTube – and features the great work that nonprofits do in our communities, and the marketing pros who donate their time and talent to help these life-giving organizations attract more donors, volunteers and clients to their cause. Episodes are available on demand at buzz4good.com/episodes.

“From arts and culture, homelessness, literacy, outdoors recreation, suicide prevention, intellectual disabilities, even college athletics, nonprofits make our communities stronger and richer,” says Hemphill, BUZZ creator and host. “I’m thrilled to be back home and feature the mission of these four incredible nonprofits and provide them with more buzz.”

Hemphill worked with a team from his alma mater, Birmingham-Southern College, to produce the shows. Funding for the production comes in part from the Mike and Gillian Goodrich Foundation.

“Brunch with BUZZ” will include light hors d’oeuvres, Bloody Mary’s, mimosas and coffee, and an opportunity for the greater Birmingham community to meet and greet the stars in these shows and learn more about their missions. Free registration at buzz4good.com/events. The episodes will begin airing December 15 on Alabama Public Television.

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Contact:
Michael Hemphill
Creator & Producer, BUZZ
540.556.2879 | buzz4good.com

BUZZing about Spikenard Honeybee Sanctuary watch party 900 506 Michael Hemphill

BUZZing about Spikenard Honeybee Sanctuary watch party

All are invited to our free Watch Party on Nov. 20 at 6:00 p.m. at Grandin Theatre premiering our newest BUZZ starring Spikenard Honeybee Sanctuary!


BUZZ Watch Party - Spikenard Honeybee Sanctuary

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We think we know a thing or two about buzz, but we’ve got nothing on Spikenard Honeybee Sanctuary in Floyd County, Virginia. Founded in 2008, this 41-acre refuge buzzes year-round as a refuge that promotes sustainable and biodynamic beekeeping to help restore the health and vitality of the honeybee worldwide.

Poised to pollinate the U.S. and world with its mission, Spikenard turns to a man who knows his B’s — Bruce C. Bryan of 5Points Creative — for some bee-autiful marketing strategies that will give Spikenard even more … well, you know it. 

This episode is sponsored by the Community Foundation of the New River Valley.


 

BUZZ in Birmingham Watch Party 1024 576 Michael Hemphill

BUZZ in Birmingham Watch Party

All are invited to our free “sneak peek” watch party on Saturday, Dec. 2, at Sidewalk Cinema for our four BUZZ in Birmingham episodes starring the nonprofits:

  • Children of Slain Police Officers provides college scholarships to children whose parents were killed in the line of duty while serving in the Birmingham Police Department.
  • Bundles of Hope Diaper Bank each month distributes more than 150,000 free diapers and other essential products to 3,300 low-income families in Central Alabama.
  • Studio by the Tracks is a studio and gallery for adult artists with autism, providing a social network and a career path that enriches artists’ lives and betters the community.
  • Hispanic Interest Coalition of Alabama is a community development and advocacy organization that champions economic equality, civic engagement, and social justice for Latino families in Alabama.

BUZZ in Birmingham Watch Party

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Martin Advertising and Swell Fundraising provide the pro bono marketing “buzz” for the nonprofits in the show.

The Watch Party will include light hors d’oeuvres, Bloody Mary’s, mimosas and coffee … and an opportunity for the greater Birmingham community to meet and greet the stars in our shows and learn more about their missions.

The episodes will air later in December on Alabama Public Television.

Questions: contact BUZZ creator Michael Hemphill by email here.


About BUZZ in Birmingham:

Launched in 2020, BUZZ airs on public television in Virginia – and on YouTube – and features the great work that nonprofits do in our communities, and the marketing pros who donate their time and talent to help these life-giving organizations attract more donors, volunteers and clients to their cause.

A native of Birmingham, BUZZ creator Michael Hemphill worked with a team from his alma mater, Birmingham-Southern College, to produce the show in his hometown. We thank the Mike & Gillian Goodrich Foundation for underwriting our production costs.

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