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BUZZ features Roanoke’s Healing Arts to conclude Season 2

 BUZZ features Roanoke’s Healing Arts to conclude Season 2 900 506 Michael Hemphill

As originally broadcast July 27, 2022, on Blue Ridge PBS …

Throughout his life, Dr. Robert L.A. Keeley was not only known for his medical talents in the Roanoke Valley, but his musical gifts as well. So much so that upon his death, Carilion Clinic in collaboration with the Keeley family founded a Healing Arts program.

Today, Carilion Clinic offers a variety of “healing arts” resources such as artists-in-residence who provide therapeutic treatments to patients and staff.

Other nonprofits are also working in this space. Roanoke Symphony has partnered with Anderson Music Therapy on regular programs for memory-loss nursing home residents. Taubman Museum of Art hosts “healing ceiling tiles” in which community members turn ceiling tiles into artwork that’s hung in Carilion Clinic patient rooms. And 5 Points Music Sanctuary provides help for everyone from children with autism to adults suffering from depression.

This episode is the third of a 6-part series of BUZZ focusing on Roanoke’s arts and cultural nonprofits, produced in collaboration with the Roanoke Cultural Endowment, City of Roanoke, and Carilion Clinic.

NEWS RELEASE – BUZZ kicks off Season 3 with Happy Hour and Watch Party

 NEWS RELEASE – BUZZ kicks off Season 3 with Happy Hour and Watch Party 900 506 Michael Hemphill

July 25, 2022 (Roanoke, Va.) – To celebrate the premier of Season 3 of BUZZ, all are invited to a Happy Hour on Aug. 3 at Olde Salem Brewery in downtown Roanoke and a free Watch Party on Aug. 9 at the Grandin Theatre.

Launched in August 2020 on Blue Ridge PBS, BUZZ features Virginia nonprofit organizations receiving pro bono “marketing makeovers” from creative professionals affiliated with the American Advertising Federation of Roanoke. 

“During our first two seasons and 22 episodes, we’ve shared the stories of more than 30 different nonprofits, and provided them with valuable marketing resources to help them create more buzz,” said Michael Hemphill, Buzz4Good creator and show host. “Season 3 promises to be even more impactful featuring nonprofits such as Saint Francis Service Dogs, Boys & Girls Club of Southwest Virginia, FRIENDS of the Blue Ridge, and Roanoke Public Schools’ art programs.”

The season kicks off with a Happy Hour on Aug. 3, 4 to 6 p.m., at Ole Salem Brewery on Market Street in downtown Roanoke. One dollar of each beer sold will go to AAF Roanoke to support production of future episodes.

On Aug. 9, Buzz4Good hosts a free sneak peek Watch Party at the Grandin Theatre for its season premier that airs Aug. 10, 7 p.m., on Blue Ridge PBS. The episode is a special hour-long BUZZ  that not only stars Grandin Theatre’s Film Lab but is being produced by Grandin Theatre Film Lab.

“The Grandin Theatre has been home to all of our BUZZ watch parties,” said Hemphill. “We’re thrilled to start Season 3 by providing the Grandin with more buzz of its own.”

Virginia is home to hundreds of nonprofits – from homeless shelters and food banks to children’s choirs and art museums. As skilled as these organizations are in fulfilling their missions, they often lack the time, expertise, personnel or bandwidth to properly promote themselves. This lack of good marketing – this shortage of buzz, if you will – limits their ability to reach more clients, patrons, volunteers and donors who will further their cause.

Over its first two seasons, BUZZ has featured Southwest Virginia Ballet, Healing Strides of Virginia, Mill Mountain Zoo, RAM House, Eastmont Community Foundation, Feeding Southwest Virginia, Virginia811, Giles County foster care, Blue Ridge Women’s Center, Christiansburg Institute, Children’s Assistive Technology Service, Habitat for Humanity of the New River Valley, Taubman Museum of Art, Virginia Children’s Theatre, Tudor House, Council of Community Services, Brain Injury Services of Southwest Virginia, and others. All are available on demand at buzz4good.com/episodes. 

In fall 2021, Buzz4Good added a weekly radio show airing Saturdays 4 p.m. on WFIR (also available on buzz4good.com/podcast) that interviews nonprofit leaders throughout Southwest Virginia.

Season 2 concludes Wednesday, July 27, 7 p.m., with an episode on Roanoke nonprofits involved in the “Healing Arts,” produced in partnership with Carilion Clinic, Roanoke Cultural Endowment and City of Roanoke. The Grandin will host a free Watch Party that night. Doors open at 6:30 p.m.

Register for all events at buzz4good.com/events. 

# # #

Contact:

Michael Hemphill | Creator of Buzz4Good
www.buzz4good.com | michael@buzz4good.com | 540.556.2879
@buzz4good on Facebook, Instagram, YouTube, Twitter, LinkedIn

Episode 21 features Brain Injury Services of Southwest Virginia

 Episode 21 features Brain Injury Services of Southwest Virginia 900 507 Michael Hemphill

As originally broadcast June 29, 2022, on Blue Ridge PBS …

In 1997, 10-year-old Jason Rooker accidentally hung himself while playing in his front yard. The brain injury he suffered would eventually take his life … and inspire his parents to found a nonprofit to help other New River Valley families struggling with such tragedies: Brain Injury Services of Southwest Virginia.

But over the years BISSWVA has grown beyond the NRV to provide resources to 11,000 square miles of Virginia, from Martinsville and Lynchburg to Alleghany and Lee County. And the unwieldiness of the name can be a mouthful to say and difficult for clients to remember.

In this episode, we feature the emotional stories of individuals and families whose lives have been challenged by brain injury.

And we are thrilled to welcome back to BUZZ marketing specialist Wordsprint, which helped rebrand Mill Mountain Zoo and Eastmont Community Foundation in previous episodes.

We thank these individuals and businesses for providing the sponsorship support for this episode:

Buzz4Good Radio Hour talks Gun Control Nonprofits

 Buzz4Good Radio Hour talks Gun Control Nonprofits 1024 617 Michael Hemphill

As a professor in Norris Hall, Catherine Koebel’s father would have been a victim of Virginia Tech’s 2007 mass shooting had his class started an hour earlier. Brenda Hale wasn’t as lucky: when she was a little girl, her father fatally shot her mother.

Listen to Buzz4Good

Now both have teamed up to launch an aspiring nonprofit – Groceries Not Guns – that seeks to stem this cycle of death one household at a time. Groceries Not Guns, along with the Roanoke chapter of the NAACP and Roanoke Quaker Meeting, is coordinating a buyback on June 25.  

While mass shootings like the tragedy in Uvalde, Texas receive a lot of media attention, they comprise just a fraction of the 45,000+ gun deaths – suicides, inner city homicides and accidental shootings – occurring each year in our country.

Such killings are just part of living in the United States.

Listen to BUZZ creator Michael Hemphill‘s conversation with the leaders of these organizations.

Also in this episode … a sneak peek at an upcoming BUZZ TV show episode featuring Brain Injury Services of Southwest Virginia.

Are you a nonprofit with an event that we could help promote? Or a marketing problem we could help fix? Contact us and we’ll share on an upcoming episode.

Watch Party June 8 for GIVE Roanoke episode of BUZZ

 Watch Party June 8 for GIVE Roanoke episode of BUZZ 900 506 Michael Hemphill

Watch Party on July 27

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As originally broadcast May 18, 2022, on Blue Ridge PBS …

Free HIV testing, delivering food and comfort to Covid-positive homeless individuals, coordinating the statewide 211 Virginia call center, founding Total Action for Progress, RADAR, and the Community Foundation Serving Western Virginia — these are just a few of the programs that the Council of Community Services has provided over the last 60 years. 

In April 2022, CCS embarked on its newest venture by hosting “GIVE Roanoke,” a day of philanthropic giving for more than 100 nonprofits throughout the Roanoke Valley. BUZZ invited Freedom First and Lamar Advertising to provide some needed, well, buzz for the 24-hour online event, which ended up raising more than $300,000. 

BUZZ and CCS invites the community to attend our free Watch Party on June 8 at 6 pm at the Grandin Theatre where GIVE Roanoke prizes will be awarded.

BUZZ Episode 19 features Tudor House & Virginia Children’s Theatre

 BUZZ Episode 19 features Tudor House & Virginia Children’s Theatre 900 567 Michael Hemphill

“It was the most pain you can imagine.”

Virginia Children’s Theatre is famous for its family-friendly, crowd-pleasing productions along the lines of “Peter Pan” and “Wizard of Oz.”

But once each year, the theatre devotes itself to weightier, painful topics affecting adolescents through its program VCT4Teens.

In 2021 and 2022, VCT has done so in partnership with Tudor House, a nonprofit founded amid the most painful experience imaginable.

Helping Tudor House share its story — and resources — is AAF Roanoke member Nero Digital Design Studio.

BUZZ Watch Party featuring Virginia Children’s Theatre & Tudor House

 BUZZ Watch Party featuring Virginia Children’s Theatre & Tudor House 1024 576 Michael Hemphill

Join us for a free special evening Wednesday, April 13, 6:00-8:00 pm at Grandin Theatre, that features the inspiring collaboration between two vital Roanoke Valley nonprofits: Virginia Children’s Theatre and Tudor House. (Register below.)

In summer 2020, Roanoke business and swimming icon Louis Tudor died by suicide. Out of the tragedy, Tudor House was born, a nonprofit that provides resources for individuals suffering from depression and mental illness. 

In 2022, Tudor House and Virginia Children’s Theatre partnered to present “Apologies: A play about teenage suicide” to families throughout the Roanoke Valley. 

Providing the pro bono marketing “buzz” for this show: Nero Digital Design.

  • 6:00 pm – Doors open (beer, wine, soft drinks and concessions available for purchase)
  • 6:30 pm – Performances by Virginia Children’s Theatre
  • 7:00 pm – Blue Ridge PBS premier of our new episode
  • 7:30 pm – Q&A with Tudor House

We thank Tudor’s Biscuit World, Mrs. Ruth Johnson, Mr. and Mrs. Fulton C. Johnson, City of Roanoke (through American Rescue Plan funding) and Freedom First Credit Union for sponsoring this episode!

Watch Party on July 27

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BUZZ Episode 18 Features Roanoke Arts Pop!

 BUZZ Episode 18 Features Roanoke Arts Pop! 1024 588 Michael Hemphill

As originally broadcast on March 23, 2022, on Blue Ridge PBS …

Helped by the “buzz” created by LeadPoint Digital’s digital marketing campaign, the Taubman Museum of Art hosted performances, exhibits and activities from 20+ different arts and cultural organizations at the 2nd annual Roanoke Arts Pop! on March 4-6, 2022.

In partnership with the Roanoke Cultural Endowment and City of Roanoke, BUZZ showcases the weekend event in this second part of a 6-episode series in 2022 revolving around a collective arts and cultural marketing initiative for the Roanoke Valley.

We thank Freedom First Credit Union for providing additional sponsorship support of this episode!

BUZZ Premier Party featuring Roanoke Arts Pop!

 BUZZ Premier Party featuring Roanoke Arts Pop! 900 506 Michael Hemphill

Join us for a free special evening that highlights the Roanoke Valley’s arts and cultural organizations that collaborated March 4-6 for the amazing ROANOKE ARTS POP!

BUZZ first featured this arts extravaganza on Feb. 23 on Blue Ridge PBS. In this episode we previewed the weekend-long event coordinated by the Taubman Museum, the nonprofits eager to resume in-person performances and exhibits, and the marketing professionals at LeadPoint Digital who worked to give arts in Roanoke more “buzz.” 

On March 23, we invite you to a community Watch Party when Blue Ridge PBS broadcasts our newest episode showcasing the 32 organizations that participated in Roanoke Arts Pop! 

Watch Party on July 27

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  • 6:00 pm – Doors open (beer, wine, soft drinks and concessions available for purchase)
  • 6:30 pm – Encore showing of our Feb. 23 episode
  • 7:00 pm – Blue Ridge PBS premier of our new episode

These two shows are part of a 6-episode series that BUZZ is producing in 2022 – in partnership with the Roanoke Cultural Endowment and City of Roanoke – revolving around a collective arts and cultural marketing initiative for the Roanoke Valley. 

We thank Freedom First Credit Union for helping sponsor these episodes!

BUZZ Episode 17 previews Roanoke Arts Pop

 BUZZ Episode 17 previews Roanoke Arts Pop 1024 576 Michael Hemphill

In March 2020, Roanoke Arts Pop! was the last big arts event in Southwest Virginia before Covid shut down the world.

A collaboration between 20+ arts and cultural organizations in the Roanoke Valley, Roanoke Arts Pop! resumes March 4-6, 2022, in downtown Roanoke.

In the first of a 6-part series – a partnership with the Roanoke Cultural Endowment and the City of Roanoke, Virginia – BUZZ previews the weekend-long event coordinated by the Taubman Museum as well as the participating nonprofits eager to resume in-person performances and exhibits, and the marketing professionals at LeadPoint Digital working to give arts in Roanoke more “buzz.”

Starring Center in the Square, Southwest Virginia Ballet, Mill Mountain Zoo, Roanoke Valley Children’s Choir, Salem Museum, Jefferson Center, Mill Mountain Theatre, Opera Roanoke, Virginia Children’s Theatre, Artemis Journal, CommUnity Arts Reach, Local Colors and Fashionista Roanoke.

We thank Freedom First Credit Union for providing sponsorship support of this episode!