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marketing makeover

BUZZ features 4 Nonprofit Video Producers 900 506 Michael Hemphill

BUZZ features 4 Nonprofit Video Producers

Tune in to Blue Ridge PBS on February 22 to watch our BUZZ that features not just eight different nonprofits, but four amazing video producers who generously donate their time and talent helping nonprofits achieve more buzz. 

  • Talent like photographer Ryan Hunt, who shared the mission of the nonprofit Compress & Shock Foundation. 
  • Or Jamie Nabers, owner of BOSS Motion Pictures, who helped the United Way of the Roanoke Valley spread the word about the importance of Covid vaccinations.
  • Bruce C. Bryan, owner of 5Points Creative, rebranded and provided buzz for the Virginia Institute of Autism.
  • And Bethany Teague, director of storytelling for Click & Pledge Foundation, who shared the stories of Renaissance Music Academy, Blacksburg Rescue Squad, Rescue Mission of Roanoke, and Salem Education Foundation.
BUZZ celebrates Arts in Roanoke City Public Schools 900 503 Michael Hemphill

BUZZ celebrates Arts in Roanoke City Public Schools

As originally broadcast Jan. 25, 2023, on Blue Ridge PBS …

From marching bands and string ensembles to musical theater, visual arts and all-star choruses, Roanoke City Public Schools’ arts programs are second to none in Virginia.

But coming out of the Covid pandemic, many students and their families too often aren’t aware of all the free artistic offerings — and life-long opportunities — that the school system provides.

In partnership with the Roanoke Cultural Endowment and City of Roanoke, BUZZ highlights the programs and people that comprise the Roanoke City Public Schools’ arts education … in hopes that more children will be inspired to participate.

BUZZ 2022 Year in Review Video 1024 583 Michael Hemphill

BUZZ 2022 Year in Review Video

Thank you for being a buzz4good in 2022 and looking forward to more BUZZ 🐝 in 2023!

In our 2022 Year in Review, we feature the great work that nonprofits do in Virginia, and we highlight the marketing professionals who donated their time and talent to help these organizations attract more donors, volunteers and clients to their cause.

In 2022, these pros provided pro bono website development, social media campaigns, rebranding, new logos, free billboard and print advertising, and on and on, all to help nonprofits achieve more buzz!

BUZZ Watch Party for Boys & Girls Clubs of Southwest Virginia 900 506 Michael Hemphill

BUZZ Watch Party for Boys & Girls Clubs of Southwest Virginia
Our newest BUZZ starring Boys & Girls Clubs of Southwest Virginia airs Jan. 4 on Blue Ridge PBS, but you can get a free “sneak peek” at our Watch Party at the Grandin Theatre on Jan. 3!

BUZZ Watch Party - The Hokie Way

Name

Celebrating its 25th anniversary in 2022, Boys & Girls Clubs of Southwest Virginia offers a safe place to learn and grow, plus life-enhancing programs and character development experiences for hundreds of schoolchildren. 

Within its 11 sites in Roanoke, Salem, Montgomery and Franklin counties, Boys & Girls Clubs of Southwest Virginia promotes the development of boys and girls by instilling “a sense of competence, a sense of usefulness, a sense of belonging, and a sense of influence.”

In need of a digital overhaul, Boys & Girls Clubs receives a website upgrade from BUZZ partner and marketing magician Carrie Cousins.

Funding for this BUZZ is provided by:
BUZZ creator Michael Hemphill featured in Valley Business FRONT 532 900 Michael Hemphill

BUZZ creator Michael Hemphill featured in Valley Business FRONT

Two weeks ago, Tom Field, publisher of Valley Business FRONT, called to say he wanted to put me on the cover of the December issue. I was of course honored, but also prepared when the issue finally arrived.

What truly surprised and touched me were Tom’s words inside.

Hemphill started his marketing and development support business for nonprofits right when COVID-19 hit … he’s our FRONTList leader because of the creative and noble strategies he culled to produce one of the best entrepreneurial pursuits we’ve covered.

At the very time many would think there is no way to capitalize on community service organizations (who are always challenged and were often already struggling), Hemphill completely re-crafted an idea from Roanoke’s AAF advertising club (Createathon) where collaboration is used to develop publicity and awareness and fundraising to bolster and completely upgrade select nonprofits.

Specifically, his Buzz television show (on Blue Ridge PBS; third season), documentary, podcast, and other communications (from his journalism experience) serve as the main production to accomplish the upgrades and move organizations a big step up. The majority of funding comes from sponsors and intense, hard-earned connections.

It’s public service, indeed; but it’s also a business, no question. Well-deserved of our spotlight.

Valley Business FRONT – December 2022

None of this would have been possible without you and the many partners we’re fortunate to have in our Hive:

  • AAF Roanoke’s incredible marketing pros;
  • Our production partner: Dan Mirolli Photography;
  • Our broadcast partners Blue Ridge PBS and WFIR;
  • Countless sponsors and donors who believe in our cause;
  • And of course the nonprofits we’re privileged to feature in each episode of our TV and radio show.

So in this season of thankfulness, I thank you all – and Valley Business FRONT – for supporting our mission!

Michael Hemphill
Creator & Host