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NEWS RELEASE – BUZZ kicks off Season 3 with Happy Hour and Watch Party 900 506 Michael Hemphill

NEWS RELEASE – BUZZ kicks off Season 3 with Happy Hour and Watch Party

July 25, 2022 (Roanoke, Va.) – To celebrate the premier of Season 3 of BUZZ, all are invited to a Happy Hour on Aug. 3 at Olde Salem Brewery in downtown Roanoke and a free Watch Party on Aug. 9 at the Grandin Theatre.

Launched in August 2020 on Blue Ridge PBS, BUZZ features Virginia nonprofit organizations receiving pro bono “marketing makeovers” from creative professionals affiliated with the American Advertising Federation of Roanoke. 

“During our first two seasons and 22 episodes, we’ve shared the stories of more than 30 different nonprofits, and provided them with valuable marketing resources to help them create more buzz,” said Michael Hemphill, Buzz4Good creator and show host. “Season 3 promises to be even more impactful featuring nonprofits such as Saint Francis Service Dogs, Boys & Girls Club of Southwest Virginia, FRIENDS of the Blue Ridge, and Roanoke Public Schools’ art programs.”

The season kicks off with a Happy Hour on Aug. 3, 4 to 6 p.m., at Ole Salem Brewery on Market Street in downtown Roanoke. One dollar of each beer sold will go to AAF Roanoke to support production of future episodes.

On Aug. 9, Buzz4Good hosts a free sneak peek Watch Party at the Grandin Theatre for its season premier that airs Aug. 10, 7 p.m., on Blue Ridge PBS. The episode is a special hour-long BUZZ  that not only stars Grandin Theatre’s Film Lab but is being produced by Grandin Theatre Film Lab.

“The Grandin Theatre has been home to all of our BUZZ watch parties,” said Hemphill. “We’re thrilled to start Season 3 by providing the Grandin with more buzz of its own.”

Virginia is home to hundreds of nonprofits – from homeless shelters and food banks to children’s choirs and art museums. As skilled as these organizations are in fulfilling their missions, they often lack the time, expertise, personnel or bandwidth to properly promote themselves. This lack of good marketing – this shortage of buzz, if you will – limits their ability to reach more clients, patrons, volunteers and donors who will further their cause.

Over its first two seasons, BUZZ has featured Southwest Virginia Ballet, Healing Strides of Virginia, Mill Mountain Zoo, RAM House, Eastmont Community Foundation, Feeding Southwest Virginia, Virginia811, Giles County foster care, Blue Ridge Women’s Center, Christiansburg Institute, Children’s Assistive Technology Service, Habitat for Humanity of the New River Valley, Taubman Museum of Art, Virginia Children’s Theatre, Tudor House, Council of Community Services, Brain Injury Services of Southwest Virginia, and others. All are available on demand at buzz4good.com/episodes

In fall 2021, Buzz4Good added a weekly radio show airing Saturdays 4 p.m. on WFIR (also available on buzz4good.com/podcast) that interviews nonprofit leaders throughout Southwest Virginia.

Season 2 concludes Wednesday, July 27, 7 p.m., with an episode on Roanoke nonprofits involved in the “Healing Arts,” produced in partnership with Carilion Clinic, Roanoke Cultural Endowment and City of Roanoke. The Grandin will host a free Watch Party that night. Doors open at 6:30 p.m.

Register for all events at buzz4good.com/events

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Contact:

Michael Hemphill | Creator of Buzz4Good
www.buzz4good.com | michael@buzz4good.com | 540.556.2879
@buzz4good on Facebook, Instagram, YouTube, Twitter, LinkedIn

Christmas Special featuring Nonprofits’ Holiday Music 900 599 Michael Hemphill

Christmas Special featuring Nonprofits’ Holiday Music

Merry Christmas! Instead of our usual show featuring marketing tips and tools for nonprofits, our Christmas Day “Buzz4Good!” on WFIR features recent musical performances by our region’s nonprofit community.

So in this sneak peek of our Christmas Day show, we share with you performances from:

  • Opera Roanoke
  • Blacksburg Children’s Chorale
  • Roanoke Valley Children’s Choir
  • Blacksburg United Methodist Church
  • Our Lady of Nazareth
  • Roanoke Catholic School
  • Patrick Henry High School

And tune in Christmas Day at 4 pm to WFIR for an additional, one time only broadcast of the Hallelujah Chorus from Handel’s Messiah by the Roanoke Symphony Orchestra.

I hope you enjoy our nonprofits’ sounds of the season as well as a wonderful Christmas, and that we all commit ourselves to being even more of a buzz4good in 2022.

Always buzzing,
Michael Hemphill
Creator of BUZZ

Final BUZZ of 2020 airs Dec. 16 1024 576 Michael Hemphill

Final BUZZ of 2020 airs Dec. 16

BUZZ Episode 7 featuring eastern Montgomery County’s Mountain Valley Charitable Foundation premiers Wednesday, Dec. 16, 7 pm, on Blue Ridge PBS.

You’re invited to join the BUZZ production team for an online Watch Party via Zoom, starting at 6:45 pm. After the episode, there will be a Q&A with creator Michael Hemphill, director of photography Dan Mirolli, the team from Wordsprint that provided MVCF with its pro bono marketing makeover, and MVCF board members.


Watch Party sponsored by Branch Builds.


About the episode:

Mountain Valley Charitable Foundation has made eastern Montgomery County, Virginia, the “community that could.” Over the last 15 years MVCF has redeveloped an abandoned nursing home into a wellness center, community center, museum and library; transformed an old fire station into a food pantry and thrift shop; created Old Town Fields concert venue out of a former high school football field; and founded the Eastmont Tomato Festival.

But with all their many ventures that go by different names — plus the added confusion of the controversial Mountain Valley Pipeline — MVCF was looking for a makeover. Guiding the nonprofit with a pro bono rebranding are our friends from Wordsprint, who helped Mill Mountain Zoo in Episode 3.

Funding for this episode was provided by:
– James E. Pearman Jr. & Partners in Financial Planning
– Dr. and Mrs. George R. Smith, Jr.
– Kate and Brennan Stewart

Are you ready for more BUZZ? 1024 576 Michael Hemphill

Are you ready for more BUZZ?

We are buzzing with excitement to start production on new episodes of BUZZ, which will air December 2, 9 and 16 on Blue Ridge PBS!

December 2

Mountain Valley Charitable Foundation has made eastern Montgomery County, Virginia, the “community that could.” Over the last 15 years MVCF has redeveloped an abandoned nursing home into a wellness center, community center, museum and library; transformed an old fire station into a food pantry and thrift shop; created Old Town Fields concert venue out of a former high school football field; and founded the Eastmont Tomato Festival. Guiding the nonprofit with a pro bono rebranding are our friends from Wordsprint, who helped Mill Mountain Zoo in Episode 3

December 9

Opera Roanoke’s theme for its upcoming season is “Find Your Voice.” BUZZ will help Opera Roanoke find its voice — visually at least — by featuring the nonprofit in a future episode while at the same time filming the company’s performance of Gustav Mahler’s “Das Lied von der Erde” (The Song of the Earth), which Opera Roanoke will premiere online Dec.13 to officially kickoff its 2020-21 season.

December 16

In August, BUZZ featured Southwest Virginia Ballet, Mill Mountain Zoo and RAM House among its original episodes. In this new episode we’ll look back to see how the nonprofits have incorporated their new marketing tools donated by Carrie Cousins, Wordsprint and Wheeler Digital … and discover some exciting new partnerships they developed by being on BUZZ!